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Step Two: Beware the Inflaming Factors

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Low-grade emotions continually affect our thinking, and they originate from our own impulses—for instance, the desire for pleasing and comforting thoughts. High-grade emotion, however, comes at certain moments, reaches an explosive pitch, and is generally sparked by something external—a person who gets under our skin, or particular circumstances. The level of arousal is higher and […]

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Fundamental Irrationality

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Understand: The first step toward becoming rational is to understand our fundamental irrationality. There are two factors that should render this more palatable to our egos: nobody is exempt from the irresistible effect of emotions on the mind, not even the wisest among us; and to some extent irrationality is a function of the structure […]

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The Inner Athena

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One day toward the end of the year 432 BC, the citizens of Athens received some very disturbing news: representatives from the city-state of Sparta had arrived in town and presented to the Athenian governing council new terms of peace. If Athens did not agree to these terms, then Sparta would declare war. Sparta was […]

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Natural and Moral Authority

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Natural authority is the dominion of natural laws. You can’t ignore natural laws, and you have no choice but to operate by them. All actions have consequences. Like it or not, when we pick up one end of the stick we pick up the other. If you jump off a ten-story building, you can’t change […]

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One Second Birth Gift: Natural Laws or Principles

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We’ve been discussing the wise use of the space between stimulus and response, our freedom to choose. What does this “wise use” mean? Where is wisdom? Basically, it means to live by principles or natural laws rather than going along with today’s culture of quick fix. Once Einstein saw the needle of a compass at […]

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Our First Birth- Gift: The Freedom To Choose

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For half a century I’ve been involved in the subject of this book in many different contexts all around the world. If you were to ask me what one subject, one theme, one point, seemed to have the greatest impact upon people- what one great idea resonated deeper in the soul than any other-if you […]

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The four Decisions

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AT LEAST FOUR DOMAINS of decision making are crucial for every venture. Although any company will face additional choices that are particular to its context, a start-up that has not wrestled with at least these four decisions is unlikely to create and capture value on a sustainable basis. Amazon’s story is illustrative. Customers Identifying customers […]

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Why the Sex Difference Narrative Persists

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BELIEFS IN SEX DIFFERENCES have staying power partly because they uphold conventional gender norms, preserve the gender status quo, and require no upheaval of existing organizational practices or work arrangements. But they are also the path of least resistance for our brains. Three well-documented cognitive errors help explain the endurance of the sex-difference narrative. First, […]